- Fraud Protection – Chip technology is virtually impossible to copy, and combining its use with a PIN helps reduce fraud due to lost, stolen or counterfeit cards.
- Reduced Chargeback Risks – As fraud decreases, so will the amount of customers who dispute transactions.
- Peace of Mind – The acceptance of chip cards will become a payment brand and PCI compliance mandate, and the adoption of the EMV process means the card never has to leave the customer’s hand.
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